Every presentation is an opportunity to make an impression. You can either use your pitch to build credibility, engagement and buy-in, or blow the chance to share your story in a way that sells.

No matter how compelling your message is, if you don’t capture your audience’s attention in the first minute, you’ll miss the momentum you need to get them on board — and stay there.  That first minute is when you are supposed to establish your command of the room and the topic, build rapport, and signal that you’re calm, so the audience can just relax — you’ve got this.

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